61 million customer records stolen in 2014; it’s who do you trust time

Every time you sell something, you’re asking a customer to trust you with their personal information; address, phone number, credit card number, personal preferences. So what happens when there’s a security breach and you have to tell that customer that their credit card number is now in the hands of the bad guys. . . […]



from Marketing Pilgrim - Internet News and Opinion http://ift.tt/17egjBm