Friday, 26 February 2016

25 Takeaways from the Massively Successful Marketing of Deadpool

Deadpool is everywhere.  The character has become a household name, spurred by the marketing efforts of Twentieth Century Fox over the past year, and the popularity of the film that was released two weeks ago. In that time, the film has shattered multiple records, grossing over $500 million at the box office, exceeding the studio’s […]

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