AppleInsider reports that Apple plans to make its Spotlight search into a serious web search engine to compete with the likes of Google and Bing. Apple’s internal search team is being led by team involved with social search firm Topsy, which Apple acquired for over $200 million in 2013. When Apple acquired Topsy it wasn’t initially clear what interest the tech giant had in a social search and analytics firm. Now it looks like Apple’s interest was in Topsy’s expertise in search and indexing. The release of OS X Yosemite saw the new “Spotlight Suggestions” feature come to Apple desktop […]
The post Apple Wants To Make Spotlight Into A Serious Web Search Engine by @mattsouthern appeared first on Search Engine Journal.
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