KUALA LUMPUR, Malaysia — Two airplane catastrophes put Malaysia on the map in a bad way in 2014. But they didn't hurt the country's tourism, and the higher visibility may even have helped: Visitor numbers had their strongest growth in years.
For the past decade, Malaysia has run an elaborate campaign to market itself abroad as an ideal Asian destination, touting a multiethnic culture, lush rainforests and pristine beaches. Despite the effort to internationalize, its tourism industry still relies heavily on tightly-packed neighboring Singapore. In a renewed push, the government had designated 2014 as "Visit Malaysia Year." Read more...
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